There are many free tools available to help you optimize your Instagram marketing. You can start with Canva, Iconosquare and Later. Each of these tools offers features to customize your posts and photos and will make the process easier than ever. Below, we'll take a look at each tool. This guide will provide a detailed review of the top tools to use for Instagram marketing.
Hootsuite
Hootsuite's free Instagram tools include the social media calendar. It allows you to see and share content on different social media platforms. You can choose to view content in the calendar and post planner, or manually update the date and time of content. Hootsuite's built-in tools are also helpful in monitoring your industry. You can choose from a variety of networks and create alerts for posts relevant to your industry.
Iconosquare
It is very easy to use Iconosquare's scheduling tool. Its mobile application makes it easy to manage your activities on the go. The app allows you to schedule posts directly for your Instagram account. It also allows you to set reminders for Stories posts and Carousel postings. The app was created to maximise the use and enjoyment of visual content. Iconosquare allows you to manage your hashtags using the media library.
Later
Later is a fantastic tool for scheduling and analysing your Instagram posts. The free version allows for you to schedule up-30 posts per month but you can only view 30 posts at one time. Later allows you to upload photos and videos from social media sites and schedule your content. You can now manage all your accounts and posts from one spot. You can also extend your reach by using hashtags in your first comment.
HashtagsForLikes
HashtagsForLikes is a tool that allows you to track and analyze the popularity hashtags on Instagram. SweepWidget is another tool. These tools come with a free version that allows you to search trending hashtags, locate competitor posts, as well as find influencers to be followed. They allow you to track hashtag usage as well as create hashtag groups and run tests. HashtagsForLikes can be a great tool for Instagram marketers. You can sign up for either a free trial or a monthly subscription.
Gleam
If you're running a giveaway or a contest on Instagram, you've probably wondered how to create a contest to gain followers' attention. A way to make a competition is to embed it on your site. Gleam makes managing entries and creating a contest easy. Gleam also makes it easier to create and manage competitions. It also provides custom viral referral links that make it easy to promote your contests and the winner.
FAQ
Which Content Marketing Platform is Best?
There are many platforms on the market today. Each one has its pros and cons. Here are some options that are popular:
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WordPress - Simple to setup and manage. A great community of users.
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Wix - Setup and maintenance are easier than WordPress You don't need any technical knowledge.
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Squarespace is the best choice for those already having a site.
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Blogger - Free blogging service
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Medium - A place for writers to share their work.
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Instagram - An image-based platform.
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LinkedIn - A networking tool.
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Facebook - A social network.
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YouTube - A video sharing platform.
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Pinterest - Image-based platform.
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Google Analytics - Track visitor behaviour.
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Hubspot is an email marketing software.
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MailChimp – Email marketing software.
What are the benefits to content marketing?
By creating high-quality content, content marketing can help drive sales leads and sales. Content marketing can also provide a steady stream for original content that can promote products or services. In addition, content marketing increases brand awareness and trust among potential customers. Additionally, content marketing helps to project a positive image about your company.
How to Use Blogs to Generate Leads in Your Business
Leading B2B companies know how important online leads are for their success. Many businesses have difficulty converting traffic into qualified leads despite this fact. So if you are wondering why this happens, here are five reasons you may not have been generating effective leads.
Reason 1 - You Aren’t Optimizing Your Website. Even if You have a Blog, You aren’t Making Money. Blogging is a great method to attract new customers. However, unless your blog posts help your target audience solve problems, you will not be making money.
To ensure your blog is profitable, optimize it by ensuring it meets search engine guidelines and uses keywords people are searching for. This helps increase the chances of visitors finding your blog post.
Once they find your blog post, ensure you provide value by answering their questions and providing solutions immediately.
Keyword Toolbox is a good tool to help you find keywords. Then add those keywords to your page title, meta description and body text.
You should also include calls to action (CTAs) throughout your blog. In addition, CTAs prompt readers to take specific actions, like signing up for your newsletter or buying a product.
These actions increase sales and give you insight as to what types of information users are most interested.
To get started blogging, check out our guide on How To Start A Successful Blog.
Reason 2: It's hard to know what you should write about. After you start writing, ideas will begin to flow quickly.
It takes time to build a reputation and establish yourself as an expert in your field. To do this effectively, you must write about topics that interest your potential clients.
Your goal when writing is to answer the question, "why should I hire you?" Keep your eyes on the problem when you write.
This will help your business stand out from others that might just be trying sell products.
Your blog should help prospects as well as be helpful. Consider ways to share your expertise with others. You could speak about the latest trends in your industry, or give tips on how to save money when you do home improvements.
Provide links to other resources that will help your viewers learn more about these topics. These resources could include articles, videos, podcasts, and/or podcasts written by experts in the field.
Reason 3: You don't have any clients, and you don't want them - all you need is to make more sales now!
Building a business is not an easy task. It takes time and trust to build relationships with your target customers.
If you are not ready to make connections with potential clients, then you don't really need to spend hours on content creation. Instead, place ads on social media websites like Facebook and LinkedIn.
Make sure your ads are targeted at the ideal client to save money and avoid ineffective advertising. If you own a website design business, chances are you have many female clients.
So, instead of targeting all men, you could target women by location, age group, income level, and more.
After creating your ad on the internet, follow up with a message sent to potential customers.
Keep in mind that not everyone visiting your site must pay. Some traffic sources are more profitable than others.
A contest could be held for subscribers who sign up by email. Or, you could offer gifts to people who join your mailing list.
It is important to be creative in attracting visitors to your site without spending too much.
Reason 4: You Can't Afford To Advertise - You Are Too Busy Running Your Business To Spend Time Advertising It - But That Doesn't Mean You Shouldn't Do It!
Your work should always be prioritized over your business. For instance, if you are too busy managing your business to market it, you will not be able to grow.
You might feel overwhelmed by all the tasks you have to do each day.
Get organized. Set aside one hour per week to review and organize what you need to accomplish during the rest of the week.
Once you start, you will notice how much easier it is to manage everything else.
Statistics
- According to the Content Marketing Institute, 70% of B2B marketers and 86% of B2C marketers surveyed use content marketing in some form or other. (criteo.com)
- According to our research, 65% of companies with very successful content marketing in 2021 ran content audits at least twice a year. (semrush.com)
- Out of the 1,500 marketers we surveyed for our State of Content Marketing report, 78% who felt their content marketing strategy was exceptionally effective in 2021 had documented their strategy. (semrush.com)
- An example of an overarching goal could be: "In 2022, we want to achieve a 20% increase in revenue created by organic content and generate 15,000 MQLs with a budget of $30,000." (semrush.com)
- Companies that use content marketing see approximately 30% higher growth rates than businesses not using it. (mailchimp.com)
- Measure your goals with a progress indicator of 0-100%. Make your goals collaborative and transparent (semrush.com)
- This marketing strategy landed Ford a 15.4% conversion rate. (neilpatel.com)
- In fact, would pay more for a better customer experience, and 86% of B2B buyers would pay more. (neilpatel.com)
External Links
How To
How to Create a Video for Content Marketing?
Videos for content marketing are one of most powerful ways to communicate your message with your audience. By sharing stories that matter to them, they help you connect with your target market. But how do you make them stand out from the rest? These are some ways to make your videos stand out from the rest.
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The first thing you should know about creating videos is that there is no "one size fits all." Your video must be customized to fit your audience. You can't make everyone watch your video if what you're trying say isn't relevant to them.
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Choose the best platform for you. YouTube, Vimeo. Periscope. Instagram. Snapchat. Each platform offers its own benefits and features. You could save money, increase engagement, and make your business more profitable.
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When filming, don't forget subtitles! This helps people to understand your language barriers, and makes your videos more easily understood.
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Lastly, be sure to ask yourself the following questions before you begin: Who am I talking about? What are my motivations for making this video. And what does my video represent to me? Once you have answered those questions, you'll find that creating videos becomes much easier!